Privacy Policy
for Adlance Marketing
At Adlance Marketing, we value discretion, transparency, and the trust our clients place in us. This Privacy Policy outlines how we collect, use, and protect your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles.
By engaging with our website (www.adlances.com) or services, you agree to the terms outlined below.
1. Information We Collect
We collect only the information necessary to deliver a seamless and high-quality experience, including:
- Contact details (name, email, phone number)
- Business information (company name, website, industry)
- Enquiry and correspondence data
- Website usage data (IP address, device, browsing behaviour)
- Marketing preferences and interactions
2. How We Collect Information
Your information is collected through intentional interactions, including:
- Submitting enquiries via our website
- Engaging with our services or communications
- Interacting with our advertising and digital campaigns
- Browsing our website via cookies and analytics technologies
3. How We Use Your Information
Your information is used to deliver a refined, results-driven experience:
- To respond to enquiries and provide tailored marketing solutions
- To execute and optimise digital campaigns (SEO, Google Ads, Meta Ads)
- To enhance website performance and user experience
- To communicate insights, updates, and relevant opportunities
- To analyse performance data and improve strategic outcomes
We prioritise relevance and restraint – you will not receive unnecessary or excessive communication.
4. Cookies & Data Intelligence
We utilise advanced tracking technologies to ensure performance and precision across our digital ecosystem.
This may include:
- Google Analytics
- Google Ads tracking
- Meta (Facebook) Pixel
These tools allow us to better understand user behaviour, refine targeting, and deliver more relevant experiences. You may adjust cookie preferences via your browser settings at any time.
5. Disclosure of Information
We maintain strict control over your information. Data may be shared only where necessary with:
- Trusted technology and service partners (hosting, analytics, CRM systems)
- Advertising platforms for campaign execution (e.g. Google, Meta)
- Regulatory bodies where legally required
We do not sell, rent, or commercially distribute your personal information.
6. Data Security
We implement industry-standard safeguards to protect your information from unauthorised access, misuse, or disclosure.
While no digital environment is entirely immune to risk, we take all reasonable measures to ensure your data remains secure and confidential.
7. Access & Control
You retain full control over your personal information. You may request:
- Access to the data we hold about you
- Corrections to ensure accuracy and relevance
We aim to respond to all requests promptly and professionally.
8. Third-Party Environments
Our website may reference or link to third-party platforms. While we partner only with reputable providers, we are not responsible for the privacy practices of external sites.
9. Policy Updates
This policy may be refined periodically to reflect evolving standards, technologies, or legal requirements. Updates will be published on this page.
10. Contact
For any privacy-related enquiries or requests:
Adlance Marketing
Website: www.adlances.com
Email: info@adlances.com