- +40%
Growth in Organic Enquiries
By implementing a structured SEO strategy supported by performance-driven Google Ads and Meta Ads, Adlance helped Ozmedica strengthen its online presence and position itself as a trusted authority in medical aesthetics.
About Ozmedica
Ozmedica Skin Clinic is a leading Australian aesthetic and skin clinic specialising in advanced cosmetic treatments, skin rejuvenation, anti-ageing solutions, and medical-grade skincare.
The challenge
Before working with Adlance, Ozmedica Skin Clinic faced several SEO and digital marketing challenges:
Limited visibility for high-intent cosmetic treatment keywords
Inconsistent organic traffic from Google search
Under-optimised service pages impacting enquiry conversions
Rising paid media costs without clear ROI attribution
As a result, Ozmedica required a digital partner with proven experience in skin clinic SEO, medical aesthetics marketing, and compliance-friendly optimisation strategies.
Zara has commended our marketing capabilities, stating, “They have surpassed what most other companies can offer.” This praise reinforces our commitment to delivering exceptional results for all our clients, no matter the industry or scale of their operations.
Services Used:
STRENGTH IN NUMBERS
Business impact
Since partnering with Adlance, Ozmedica has achieved measurable growth across organic and paid channels, resulting in higher-quality enquiries and improved return on ad spend.
Increase in organic website sessions
Growth in online patient enquiries
Improvement in organic conversion rate
A Strategic Digital Partnership
Ozmedica benefits from a dedicated Adlance account manager who works closely with SEO specialists, paid media strategists, and conversion experts to continuously refine performance.
The clinic highlighted the impact of the partnership, noting:
“Adlance feels like an extension of our internal team. Their understanding of both SEO and the aesthetics industry has helped us achieve results we couldn’t reach on our own.”
- Search engine optimization (SEO)
- Paid Search (Google Ads)
- Paid Social (Meta Ads)
- Website Conversion Optimisation
The Results at a Glance
+45 %
Growth in online enquiries
236 %
Increase in organic sessions
131 %
Increase in organic form submissions